VERTOV
digital storytelling
Our story- Our history
- Our work
- In the media
- Blog: Digital Culture
- Dziga
- Contact us
- Leidsegracht 38-40, Amsterdam
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Our story
- Creating powerful stories for audiences of the digital ageEVERYBODY LOVES A GOOD STORY. - WHAT'S YOURS?VERTOV specializes in digital storytelling & visual pr:Reaching audiences and creating value for brands and organizations through multimedia audiovisual programs. Intended for screenings and broadcast (on and offline), as live installations, as tailor-made mobile apps, and for integration within websites & social media. We go where your audience goes!VERTOV combines:
- an excellence in classic storytelling - creating compelling stories that engage audiences
- an expertise in new media - fully appreciating all new possibilities of emerging technologies
- and a knack for business - transforming abstract issues into effective solutions
Read our article on digital storytelling at Frankwatching.com, the leading online magazine for digital trends (in Dutch):Follow our passion for stories and digital culture on our Tumblr blog! Join us via the navigation on this site, or surf directly to: blog.vertov.com.
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Our history
- A bit about usPartner and creative director at VERTOV is Martijn Winkler (1978)
"VERTOV is the essence of a great creative agency: independent, uncompromising in quality and always focused on the audience, not by listening per se, but by staying ahead, pulling the audience on- and inwards. There’s a fine line between surprise and shock when it comes to creating new and innovative ideas. The art is balancing this line."Martijn gained his experience as a storyteller from being a writer/director of short films and drama series since 10 years (winning prizes at international film festivals such as Cannes and Palm Springs); his extensive expertise in online and new media stems from 5 years as creative director for Moodfactory, a renowned creative communications company.Martijn has worked as a lead creative on accounts such as Rabobank, Heineken, TNO, Schiphol Airport, Trendhopper, and the Dutch government. He is a blogger at Frankwatching and TEDxAmsterdam, board member at the Dutch Directors Guild, guest lecturer at the Dutch Film and Television Academy and the University of Amsterdam, and is debuting with a novel at publisher L.J. Veen in 2012.Also involved:Gervaise Coebergh (1966)Founding partner Coebergh Communicatie & PR and winner of the 2011 People's Choice Porsche Business Woman of the Year Award
"Being active for years in the communication business I'm thrilled to embark upon this new adventure. VERTOV power enriches the working field of marketeers and PR professionals and is a strong tool for ambitious companies and people. While storytelling is as old as mankind, the digital aspect creates new opportunities. The increasing importance of the visual aspects of PR also triggered us to start this agency. For me a great opportunity to stay connected with the changing media landscape - next to all the other inspiring businesses I'm involved in."
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Posts
Website Takeover For Oxfam Novib Campaign
The websites www.volkskrant.nl, Parool.nl and Trouw.nl were taken over with full scale interactive banners for the Oxfam Novib Pakt Uit campaign. During the week before Christmas.
Oxfam Novib - Making Of Campaign Spots
Take a behind-the-scenes look at the making of our commercial and viral Christmas campaign for Oxfam Novib.
Oxfam Novib - A Christmas Gift For Kluun
Produced for the series of online spots for Oxfam Novib, as part of our online campaign ‘Give a goat as a Christmas gift’.
Oxfam Novib - A Christmas Gift For Ben Saunders
Produced for the series of online spots for Oxfam Novib, as part of our online campaign ‘Give a goat as a Christmas gift’.
Oxfam Novib - A Christmas Gift For Marijke Helwegen
Produced for the series of online spots for Oxfam Novib, as part of our online campaign ‘Give a goat as a Christmas gift’.
FORUM - Het Merk Rechtsstaat
Maurice Seleky of Coebergh Communicatie & PR hit the streets to find out if the idea ‘Rule of Law’ functions as a successful brand with the people of Amsterdam. This film functioned as a visual exploration during Gervaise Coebergh’s lecture on ‘Viewing our Rule of Law as a Brand’.
Produced for ‘De Nacht van de Rechtsstaat’, 25 november 2011 in Felix Meritis, Amsterdam
Endemol - Item for Oxfam Novib during Holland’s Next Top Model
A behind-the-scenes look at the making of our commercial, as broadcasted during the final of the RTL 4 show Holland’s Next Top Model.
See if you can spot our director, Martijn Winkler!
Oxfam Novib - Commercial for RTL (with Holland’s Next Top Model)
At the start of our Christmas campaign for charity organization Oxfam Novib, we produced this commercial with the four finalists of Holland’s Next Top Model. May the best girl win…
The commercial was premiered during the live final of the TV show on RTL 4, and was run on all RTL channels throughout December 2011.
VERTOV was the lead creative agency for the online and audiovisual campaign ‘Give a goat as a Christmas gift’, and produced this commercial and several online spots. For PR of the campaign, we worked closely with Coebergh Communicatie & PR.
Spice PR - Press Day 2011 Report
So we were at the fabulous Spice PR Press Day SS’12 in November 2011… and made a short video impression.
60 Seconds = 60 Stories
Here’s an overview of some (or actually: 59 one-second excerpts) of our recent audiovisual works. Ranging from commercials, to television drama series, to independent films, to online interactive spots…
The main question, of course, is: Will YOUR story be number 60?
TNO - Innovation For Life
Promo film for Dutch independent research organisation TNO.
‘Innovation with a purpose’ is what TNO stands for. Everyone, of all ages and backgrounds, is somehow connected to the work of TNO. This film aims to visualize that goal, for an international audience.Agentschap NL - New Frontiers
Winner of the Gouden Reiger for Best Corporate Film of 2010!
A film promoting the Netherlands as an attractive country for international businesses and investors. We decided to put Holland’s main asset in the spotlight: the Dutch people. They tell the story of THEIR Holland.
The film is divided into several parts, focusing on key issues in the world today. Issues for which the Netherlands have specific expertise of course!
Corey - Livin’ Ain’t Easy
Music video for the first single of Corey’s R&B album: Movin’ On.
We might be a digital agency, but we love analog film. This video was shot on Super8, yeah!
Rabobank - Anna
For Rabobank we created an interactive installation, where a virtual host welcomes all visitors and allows them to ask questions and engage personally with her about the Unplugged program: a new way of working.
The host appears on a life-size glass screen, with full touch screen abilities, and offers potential to incorporate tweets and social media messages for a truly engaged session.
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Posts
Interview in the Dutch Financial Times (Financieele Dagblad - FD.nl) of January 28th, 2012, with VERTOV’s creative director Martijn Winkler on his favorite book: Clay Shirky’s Cognitive Surplus
SBS6 Shownieuws was present on set, while we were shooting our online spot with Marijke Helwegen and a goat. Hilarious mayhem ensued…
The making of our commercial for Oxfam Novib, on the RTL TV show Holland’s Next Top Model.
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Posts
The Beauty of a Second
Third Round (Instant Bliss)And yet another round in this terrific series (very smart marketing by Montblanc): asking people to send in their most beautiful one-second video clip. There’s just so much beauty out there in the world, waiting to be caught. Even if only for a second…
Kauwboy (dir. Boudewijn Koole)
Winner of the Best First Feature Award at the Berlin International Film Festival 2012.
Mobile phones are the most widely used technology in the world. At the end of this year, there will be 5.8 billion people with mobile devices, meaning there are twice as many mobile users as Internet users.
Whether it’s us, Pinterest, or Flipboard, you’re seeing a change in the way content, commerce, and social are blending. Media is not just about commerce OR content OR social. The new reality is that it’s all of the above, and we’re creating that every day.
Jason Goldberg, CEO Fab.com | Fab Blasts Through The Commerce-Media Divide With Five New VerticalsEverything is a Remix Part 4 by Kirby Ferguson
Our system of law doesn’t acknowledge the derivative nature of creativity. Instead, ideas are regarded as property, as unique and original lots with distinct boundaries. But ideas aren’t so tidy. They’re layered, they’re interwoven, they’re tangled. And when the system conflicts with the reality… the system starts to fail.LILA
une musique de LIMOUSINE
un documentaire du BROADCAST CLUBThis absolutely stunning film captures the feeling of freedom and nostalgia in summer. Like an uplifting summertime blues. A poetic portrait of a place, a people, a belonging, a life…
Watch this when you’re in need of a boost of life!
To promote the new DVD release of Lady and the Tramp, Disney hired a couple of real-life dogs to reenact the movie’s iconic spaghetti scene.
Ice Amsterdam - Ice Skating on Amsterdam Canals Winter 2012
Only a few days ago this was the pictoresque scene all over Amsterdam - and now nostalgia is already setting in. Beautiful images, with a perfect score by The Cinematic Orchestra and Patrick Watson (To Build a Home).
Lovely.If contemporary standards of beauty and the beauty industry’s Photoshop-washing were applied to nudes from classical paintings.
A camera is an instrument that teaches people how to see without a camera.
Dorothea LangeSix Vintage-Inspired Animations on Critical Thinking
Inspired by the animation style of the 1950s, most recognizably Saul Bass, animator James Hutson has created six fantastic two-minute animations on various aspects of critical thinking, aimed at kids ages 8 to 10 but also designed to resonate with grown-ups.
[All six]
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Dziga
- What's in a name?
The name of our company is an homage to Dziga Vertov, the Russian filmmaker from the beginning of the 20th century. Arguably, Vertov made the first purely cinematic film: 'Man with a Movie Camera'. The film boasts a narrative made purely of stunning visuals and innovative editing.
Vertov is still an influence for filmmakers and new media artists of today, and his influence can be seen around us in all (visual) media, every day. Vertov's embrace and transcending use of a new medium - is his case: film - is an example of how we at VERTOV view the possibilities of the new medium of our age: digital storytelling.
Please take a moment, and watch a clip of this groundbreaking film, or watch the entire film on Google Video here. Enjoy!
Man With A Movie Camera - music by The Cinematic Orchestra
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Contact us
- Come tell us your story, why don't you?VERTOVLeidsegracht 38-401016 CM AmsterdamThe Netherlandstel. +31 (0)20 717 88 50Follow our story:
Download:Our general conditions of onze algemene voorwaardenROUTE:
Parking near our office:When arriving by car, there are two car parks near the Leidsegracht:- Garage Molenpad: This car park is for those in-the-know and situated at Molenpad 16, de street directly behind our office. From Molenpad it's just a 2 minute walk to Leidsegracht 38-40. The parking rate is € 3,80 an hour. www.garagemolenpad.nl
- Q-Park Europarking: This very spacious car park is situated on the Marnixstraat 250. From there it's a 10 minute walk to the Leidsegracht. parking rate is 4 euro per hour. www.qpark.nl
Public transport:Of course it is possible to come by public transport, in fact we highly recommend it!From Amsterdam Central Station take tram 1, 2, or 5 and get out at the stop Keizersgracht. From there it's just a 2 minute walk to the Leidsegracht.
