Such a lovely campaign: insurance company a.s.r. helping out a much-loved Rotterdam icon in need: Diergaarde Blijdorp (Rotterdam Zoo), by “giving” them the sponsorship of soccer team Feyenoord.

And here’s the commercial featuring Giovanni van Bronckhorst and his son Jake to spread this joyous news!

We are really excited to be part of this exciting campaign, rolling out this weekend. Stay tuned for all updates on or on Twitter hashtag #Feyblij.

Creative campaign by advertising agency John Doe, campaign release supported by us together with Coebergh Communicatie & PR.